“The Dean Collection, founded by legendary music artists Kasseem “Swizz Beatz” Dean and Alicia Keys, is a contemporary, family art collection focused on the support of living artists. In addition to being custodians of great artworks, TDC develops platforms that encourage progress in all facets of artistic practice.”
Thursday night’s gallery was presented by local NYC artists, Faile and Bast. Deluxx Fluxx obscures the lines between artist and consumer, and viewer and participant in an attempt to recapture the recent history of the Lower East Side as a haven for anti-elitist art practices such as graffiti and punk rock. It blends elements from the golden age of arcades, 80s-era basements, and the visual culture of nightclubs. It features the arcade’s signature day-glo palette and ten custom video game installations. Its simultaneously an interactive art project and an active performance venue.
The entire venue was an interactive visual delight. People were encouraged to dress in black-light accentuated clothing. People were dressed in neon’s with neon hair and danced like fools all night. It was a magical place. A place where the beer flowed like wine. Where beautiful women instinctively flock like the salmon of Capistrano. I’m talkin’ bout a little place called… Deluxx Fluxx.
One lady (CLEARLY married and out for the night) wanted a piece of anything with a Y chromosome. We even found her in a crowded men’s bathroom at one point trying to prove she’s still got it. Slow down Ma. Chill.
Our homie Swizz was dressed to impress and started a lively DJ set right on time. He spun old school two step classics, NY staples like HOV, Nas, and Biggie, and a few choice tracks from his legendary catalog of hits. Swizz was more than gracious and allowed fans to take pictures and videos with him before encouraging people to put away their phones and really enjoy the experience. But that was short lived because all hell broke loose when his boo Alicia Keys hit the booth.
Looking effortlessly gorgeous, Alicia danced and encouraged the people to have fun. Phones and cameras are nice, but its not often that you get a chance to party with legends as gracious and humble as Swizz Beats and Alicia Keys. People really started to dance and make use of the entire space. Swizz’s pops even hit the floor and joined in the fun. It was a family affair for sure.
This event was one in a million. Keep your eyes open because there are always amazing events like this if you know where to look. DJ set or not, we encourage everyone to experience more of NYC’s art scene. You never really know what you’ll run into.